Want to craft bulletproof SEO content strategies? Learn to identify the type of data you need and the best tool […]

Marketers are scrambling to adjust their SEO strategies to account for the COVID-19 pandemic. That’s why it’s important to explore […]

What is an audience? In the sense of traditional marketing metrics, you’re probably thinking about building personas using demographic data […]

On January 22, Google announced it was no longer allowing instances of “double-dipping” in the SERPs, which had allowed webpages that appeared […]

UX is not just about simplicity and design, it is how users experience a site. Experiencing a site boils down to three […]

I’m going to keep the intro short, because I’m assuming you’re coming here amid technical SEO chaos, a fire, maybe […]

Article written by Danny Goodwin, with Alexis’ contribution. 7. Win with On-page Optimization Alexis Sanders, technical SEO manager at Merkle, […]