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Search Engine Journal

Posted in: Search Engine Journal

Top 10 Tools for Bulletproof SEO Content Strategies

Want to craft bulletproof SEO content strategies? Learn to identify the type of data you need and the best tool […]

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Posted in: Search Engine Journal

How to Succeed in Google Discover

Google Discover (previously known as Google Feed) is a personalized content feed created by Google that proactively serves relevant content to […]

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Posted in: Search Engine Journal

SEO in the Age of COVID-19: Organic Impacts on the Retail Industry

Marketers are scrambling to adjust their SEO strategies to account for the COVID-19 pandemic. That’s why it’s important to explore […]

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Posted in: Search Engine Journal

Search Audiences & User Intent: SEO’s Secret Weapon

What is an audience? In the sense of traditional marketing metrics, you’re probably thinking about building personas using demographic data […]

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Posted in: Search Engine Journal

Unpacking the CausalImpact of Google’s Double-Dipping Featured Snippet Update

On January 22, Google announced it was no longer allowing instances of “double-dipping” in the SERPs, which had allowed webpages that appeared […]

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Posted in: Search Engine Journal

SEO UX Play: Information Architecture & Linking Hierarchy

UX is not just about simplicity and design, it is how users experience a site. Experiencing a site boils down to three […]

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Posted in: Search Engine Journal

A 5-Step Guide to Diagnosing Technical SEO Problems

I’m going to keep the intro short, because I’m assuming you’re coming here amid technical SEO chaos, a fire, maybe […]

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Posted in: Search Engine Journal

How to Identify & Reduce Render-Blocking Resources

In 2018, the average time to fully load a mobile page was 15 seconds. That is substantially higher than Google’s recommended page […]

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Posted in: Search Engine Journal

7 Local Search Tips for Health Providers to Take Care of Patients

Creating a successful local search strategy for healthcare providers requires: Understanding the key differentiators of local search in healthcare. Prioritizing […]

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Posted in: Search Engine Journal

10 Important 2019 SEO Trends You Need to Know

Article written by Danny Goodwin, with Alexis’ contribution. 7. Win with On-page Optimization Alexis Sanders, technical SEO manager at Merkle, […]

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